The art of selling in india

hey guys!!!

It has been a long time no news. I am in france now, since end of december

it is snowing here, in the south of france.... lol it stops all the bus and we cannot go to class...

i m missing the sun here...

here is an article about:

The art of selling in India

I noticed some selling techniques now I got to buy and above all bargain in India. Well first I will talk about bargaining and then how Indian sellers develop loyalty with the customers.

First, when we go to markets, or take a cab, before paying we have to follow the ritual of bargaining. The more patient you are the best price you can get. But this is really annoying when you have to do something important and you have no time to bargain. Then you just bargain a little bit and do what you have to do.  Actually, to my opinion, first of all, the rule number one is not to get angry! Indeed you need patience, and have to be friendly and smiley I saw that this technique worked far better! You consider them as friend in this case in the way you talk to them.

Then to develop loyalty with customers, you have to make them feel special, at least for the regular customers. I can tell it from the seller of OH shop. Indeed, you ask how the customer goes, we talk about family and stuff that happened recently. This is not like in supermarkets in France, where you just go and do shopping. In India, you also care about the relationship you have with the seller. This is more warm, then I prefer to buy everything in this shop instead of the other ones in the campus.

Other than that, when we go out of the campus, the sellers like to make you feel special when you buy something, for instance they make you feel you are special then you can get a special discount. In the same category, they ask you not to tell other customers present in the shop, that you had the special discount, this is in the purpose to make you feel special.

I also wanted to point out one technique of selling that I saw several times. When they try to sell you something, they start by the most expensive one and they don’t show you the cheap one. I experienced it in Agra, there were two rooms, one where they sell expensive marble products and another with cheap one. Of course we enter in the most expensive one and we were trying to bargain. At the end when the deal was done and that we paid, he showed us the other room with the cheap products. I did not really appreciate this technique but well it works well for the sellers as we cannot compare the expensive product with the cheap one…which makes us buy the expensive one first. And by comparison the cheap are very tempting, so we also buy the cheap ones.

it's from my learning diary :) that i had to write for a subject